Location: Ottawa, ON. Canada / Remote
Agency: In-house
Brand: Red Rooster Golf
Role: Art Director, Web Designer
Agency: In-house
Brand: Red Rooster Golf
Role: Art Director, Web Designer
Description: The Golden Glove Contest is Red Rooster Golf's annual campaign, and I led the visual execution across physical and digital touchpoints for three consecutive editions (2024–2026). This included designing the physical prize glove, establishing the overarching key visual, designing the dedicated Shopify landing page experience, and creating an integrated multi-channel marketing campaign across social ads, email, print, and collateral.
Software: Figma, Shopify, Klaviyo, Adobe Illustrator, Adobe Photoshop, Adobe InDesign
Deliverables: Physical Product Design (Golden Glove), Key Visual & Campaign Identity, Web & Landing Page UI/UX (Shopify), Paid Media Assets (Meta & Google Ads), Email Marketing Templates (Klaviyo), Marketing Collateral (Postcards, Stickers, Packaging Inserts).
Deliverables: Physical Product Design (Golden Glove), Key Visual & Campaign Identity, Web & Landing Page UI/UX (Shopify), Paid Media Assets (Meta & Google Ads), Email Marketing Templates (Klaviyo), Marketing Collateral (Postcards, Stickers, Packaging Inserts).
